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@article{155117,
        author = {KRISHNA PRIYA R},
        title = {Gender stereotypes and Sexism in Disney movies: Analysing Disney Movies during Pandemic in the backdrop of Gender studies},
        journal = {International Journal of Innovative Research in Technology},
        year = {},
        volume = {8},
        number = {12},
        pages = {1355-1358},
        issn = {2349-6002},
        url = {https://ijirt.org/article?manuscript=155117},
        abstract = {Film is a powerful medium that entertain not people of a particular age but also of all ages. Film not only entertains children but also influences them in moulding their characters.  So the portrayal of gender in film has a great significance in the modern society. While considering movies, Disney movies have a special consideration as these movies target the youth and plant certain ideas and concepts about social culture into the vulnerable minds of children.  The Walt Disney Company, commonly known as Disney Company is an American multinational entertainment and media conglomerate headquartered at the Walt Disney Studios complex in Burbank, California. Disney mixes innocence with the ultimate form of fantasy to capture an audience. In the attempt to stick to the norms and portray stereotypical female characters, Disney created Princesses. He presented as damsels in distress and inferior beings to men, Disney Princesses provide children an inaccurate portrayal of gender roles at a young age. Through Disney’s social success and intriguing films, such as Snow White, Aladdin, Sleeping Beauty, Cinderella, Beauty and the Beast, and Tangled, Disney Princess movies portray stereotypical representation of gender roles through the denigration of the female image, targeting and ruining the perception of youth today. Disney Princess movies target children and are a transfigured fairytale story in which innocence and moral virtue are questioned. The present paper entitled as Gender stereotypes and sexism in Disney movies: Analysing Disney movies in the backdrop of Gender studies is an attempt to analyze the stereotypical representation of gender role portrayal between the men and women in Disney animated films.},
        keywords = {Disney princess, stereotypical representation, gender role, innocence, moral virtue.},
        month = {},
        }